Search engine optimization, much like web design, has evolved tremendously in the two decades since the emergence of the internet. As technologies continue to advance, (such as Google), designers will also continue to adapt and optimize their methods to better harness the sheer reach and visibility of search engines. Gone are the days of forcefully stuffing code with strange clusters of keywords and deceitfully misdirecting users with fraudulent links.
Increase your traffic, maximize conversions, and track the statistics.”
With recent Google algorithm updates, search technology has blasted past spammers and manipulators, settling in semantic search capability that quantifies accurate content relevancy, diversification & broad scope of back-links, as well as optimized on-site construction.
We research your business and how it functions within the marketplace, interpret external factors such as demographics, and analyze your competition. We then compile this data and utilize it to research keywords. We assist in the optimization of your on-site construction, and then transition to the optimization of content and copy. The goal is to ensure that the keywords and topics relevant to your business online are successfully targeted toward relevant internet queries.
Backlinking & Monitoring
Monthly campaigns that spread content to various outlets online, help to bolster your backlink profile and raise your pagerank. We monitor what competitors are doing and react accordingly to make sure that your site continues to climb the rankings in search engine return pages (SERPS).
Conversion Optimization & Tracking
It is vital that the user experience and navigation of your site is fully optimized to ensure maximum conversion of your internet audience. Read more about user-centered design & metrics in web design.